Archive for October 2012

 

Wednesday 17 October, 2012

Somebody’s Watching You – Your PC Camera and What It Can See

There was a highly publicized case recently where a high school in Pennsylvania gave its students laptop computers to use at home and then used the built-in webcams to spy on them. This was shocking news and even more shocking than the blatant invasion of privacy for many of us was a new and terrible […]

 
Comments Off on Somebody’s Watching You – Your PC Camera and What It Can See   Posted In: Uncategorized   |    Written By: Bob Steele
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Tuesday 16 October, 2012

4 Persuasion Techniques that Drive Sales

Salespeople are good at what they do and it’s not just because they love the products they sell. There are specific techniques that salespeople use to give their prospects a nudge toward buying. It’s good to know and understand these techniques whether you’re an informed consumer or a salesperson yourself. Sale Is Today Only! Probably […]

 
1   Posted In: Marketing   |    Written By: Bob Steele
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Monday 15 October, 2012

Go Hashtag Crazy – Twitter Hashtags and How to Use Them

Twitter’s hashtags are labels for groups and topics. The symbol ‘#’ is called a hash, and hence the name hashtag. The hash comes before the word or phrase and there are no spaces. A few examples of hashtags would be #dogs, #billmaher, #inboundchat, and #makingmoneywithtwitter. You can basically think of a hashtag as Twitter’s version […]

 
Comments Off on Go Hashtag Crazy – Twitter Hashtags and How to Use Them   Posted In: Social Media   |    Written By: Bob Steele
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Friday 12 October, 2012

The Importance of Telling Your Story

What makes the difference between a faceless website and a site people feel a deep connection with? Or the difference between a giant corporation people fear and mistrust, and a brand they love like a good friend? The difference is a great story. Every popular brand has a great story behind it. The same goes […]

 
Comments Off on The Importance of Telling Your Story   Posted In: Marketing   |    Written By: Bob Steele
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Thursday 11 October, 2012

Augmented Reality Shopping Apps

The crazy futuristic gimmick of today is the ordinary everyday consumer technology of tomorrow. Experts are already saying that 2012’s big breakthrough may be augmented reality (AR) apps. Without a doubt, AR apps offer the most futuristic experience yet. They allow you to point your phone at something, such as a shelf full of goods […]

 
Comments Off on Augmented Reality Shopping Apps   Posted In: Commerce, Mobile Computing   |    Written By: Bob Steele
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Wednesday 10 October, 2012

Behavioral Economics – The Psychology of Pricing

Behavioral economics is a field where researchers study how consumers react to pricing. It gives you a good idea of how your customers think and feel, and it’s an excellent source of information if you’re running an ecommerce store. Most marketers have been using behavioral economics already without realizing it. We always take into consideration […]

 
Comments Off on Behavioral Economics – The Psychology of Pricing   Posted In: Commerce, Marketing   |    Written By: Bob Steele
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Tuesday 09 October, 2012

Are Your Private Messages Appearing on Your Facebook Timeline?

Just when most of us have finally gotten used to Facebook’s new Timeline layout, we got hit with a shock – a rumor started going around that your old private messages were appearing publicly on your wall. This was first reported by Metro France and it was quickly picked up by other French news outlets […]

 
Comments Off on Are Your Private Messages Appearing on Your Facebook Timeline?   Posted In: Social Media   |    Written By: Bob Steele
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Monday 08 October, 2012

New and Improved Geotargeting for Google AdWords

For a couple of years now, Google AdWords has offered geotargeting options. What this means is that you can choose a specific location where your ads will appear. This allows you to increase sales in certain areas. If you’re an offline business, you can get the best bang for your buck by only showing your […]

 
2   Posted In: Commerce, Marketing, SEO   |    Written By: Bob Steele
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Friday 05 October, 2012

Denver Is a Boom Town That Means Business – Here’s Why

Denver has always been a crossroads city. Located at the point where the Great Plains give way to the Rocky Mountains, today it’s a crossroads of another kind. Instead of stagecoaches stopping in the Queen City to resupply, airplanes stop to refuel at the Denver International Airport, a hub for most major airlines. Denver has […]

 
Comments Off on Denver Is a Boom Town That Means Business – Here’s Why   Posted In: Commerce   |    Written By: Bob Steele
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Friday 05 October, 2012

Denver – Truly a Great Place to Live and Work

In a recent survey by the Pew Research Center’s Social & Demographic Trends Project, 43% of participants said the place they’d most like to live anywhere in the United States is Denver, Colorado or the area around it. Midwesterner’s dream of moving west to the Rocky Mountains while Californians look for escape from the grind […]

 
Comments Off on Denver – Truly a Great Place to Live and Work   Posted In: Commerce   |    Written By: Bob Steele
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