Archive for November 2013

 

Friday 29 November, 2013

How to Choose an Email Marketing Service

It’s much easier to sell to the same people over and over again than to always search for new customers. That’s the logic behind email marketing, where you build a list of subscribers and send them offers and deals through email. This is a much better way to sell than trying to drive traffic through […]

 
Comments Off on How to Choose an Email Marketing Service   Posted In: Marketing, SEO   |    Written By: Bob Steele
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Thursday 28 November, 2013

U.S. Senate Plans to Pass the Country’s First Cyber Security Bill

The United States senate is about to pass its first bill that specifically deals with cyber security. Released on Wednesday, July 13, by the staffs of Senators John Rockefeller (D, West Virginia) and Senator John Thune (D, South Dakota), it’s the first in what’s expected to be a series of bills to help the United […]

 
Comments Off on U.S. Senate Plans to Pass the Country’s First Cyber Security Bill   Posted In: Mobile Computing   |    Written By: Bob Steele
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Wednesday 27 November, 2013

How Your Holiday Shopping Could Turn into a Retailing Nightmare

When you’re shopping online this holiday season, you should be extra careful about who you buy from. Make sure you read the small print in the terms of service or you may end up caught in a retailing nightmare. Sole Discretion If you think I’m exaggerating, there’s a story on BBC that you need to […]

 
Comments Off on How Your Holiday Shopping Could Turn into a Retailing Nightmare   Posted In: Commerce   |    Written By: Bob Steele
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Tuesday 26 November, 2013

Engaging Fans on YouTube – Tips and Best Practices

Your video marketing starts with building a fan base. You upload videos and try to get them seen. Once you have viewers, you need to interact with them. YouTube is social media and like all social media sites, it’s all about engagement. It shouldn’t be a one-way interaction. Say Thanks First of all, always respond […]

 
Comments Off on Engaging Fans on YouTube – Tips and Best Practices   Posted In: Marketing, Mobile Computing   |    Written By: Bob Steele
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Monday 25 November, 2013

What Is Responsive Design?

Responsive design is a major buzzword in the world of design these days. It’s a new approach to designing websites that aims to offer the best viewing experience possible, no matter what kind of device you’re using. Today more and more people are surfing the internet using mobile devices. New devices are popping up every […]

 
Comments Off on What Is Responsive Design?   Posted In: Marketing   |    Written By: Bob Steele
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Friday 22 November, 2013

Ecommerce After-Sales Service Basics

There’s a huge difference between shopping in a retail store and shopping online. When you buy something in a retail store, you take it home and start enjoying it immediately. You get that gratification right away. When you buy online, you have to wait for the goods to arrive. This time lag puts distance between […]

 
Comments Off on Ecommerce After-Sales Service Basics   Posted In: Commerce   |    Written By: Bob Steele
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Thursday 21 November, 2013

The Power of Referrals and How to Get Them

Referrals are the best way to build your business. If you have enough of them, you don’t have to spend so much of your resources on advertising and marketing. Most of us get referrals because we do a good job and our happy customers or clients tell everybody. But this is a haphazard way to […]

 
Comments Off on The Power of Referrals and How to Get Them   Posted In: Marketing   |    Written By: Bob Steele
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Wednesday 20 November, 2013

How Joining Your Chamber of Commerce Can Help Your Online Business

Have you ever thought about joining your local Chamber of Commerce? For restaurants, shops and other small local businesses, it’s an obvious good move with many benefits for your business. But many online marketers have never even considered it, although it offers the same benefits and more. A Chamber of Commerce exists to further the […]

 
Comments Off on How Joining Your Chamber of Commerce Can Help Your Online Business   Posted In: Business, Marketing, SEO   |    Written By: Bob Steele
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Tuesday 19 November, 2013

How Safe Is Your Mobile Phone from Malware?

No one in their right mind would start surfing the web on a PC without a security software program in place. But most people don’t realize that as more people use their phones to surf the web, hackers are trying to find ways to install malware on our phones. How worried should you be and […]

 
Comments Off on How Safe Is Your Mobile Phone from Malware?   Posted In: Mobile Computing   |    Written By: Bob Steele
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Monday 18 November, 2013

Happy Birthday, Google – How Google Became the World’s Best Search Engine

On September 27th 2013, Google celebrated its 15th birthday. Fifteen years ago on that day, two Stanford graduate students founded the company and named it after googol, the mathematical term for 1 followed by a hundred zeros. At the time, no one could’ve imagined that it would one day be not only the biggest and […]

 
Comments Off on Happy Birthday, Google – How Google Became the World’s Best Search Engine   Posted In: Mobile Computing, SEO   |    Written By: Bob Steele
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