Archive for January 2014

 

Thursday 30 January, 2014

The Economic Forecast for Denver Calls for Growth and Recovery

The entire nation is still reeling from the recession and its resultant economic difficulties. Things are still looking bad and recovery is expected to be slow. In early 2013, the federal government ordered a sequester which has only darkened the country’s economic horizon. But in some places, we’re starting to see the light at the […]

 
Comments Off on The Economic Forecast for Denver Calls for Growth and Recovery   Posted In: Business   |    Written By: Bob Steele
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Wednesday 29 January, 2014

New Colorado State Venture Fund for Startups Makes Life Easier for Denver Entrepreneurs

There’s good news from the state capital for Colorado entrepreneurs – the State of Colorado is putting together a venture capital fund for startups that should be available by summer 2013. The state is planning to raise $150 million by the fund’s unveiling, and it’s already most of the way there. The new venture capital […]

 
Comments Off on New Colorado State Venture Fund for Startups Makes Life Easier for Denver Entrepreneurs   Posted In: Business   |    Written By: Bob Steele
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Tuesday 28 January, 2014

Starting a Denver Business – Cheap Land around Denver Offers Opportunities

Denver is a pro-business community that offers incentives for start-ups that want to call the Mile High City home. One of the advantages of starting a business here is that there’s plenty of space for your business location. The Denver metropolitan area is surrounded by wide open spaces zoned for commercial use. As a result, […]

 
Comments Off on Starting a Denver Business – Cheap Land around Denver Offers Opportunities   Posted In: Business   |    Written By: Bob Steele
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Monday 27 January, 2014

Visual Marketing – How to Use Visual Content to Engage Your Audience

When we think ‘content,’ we usually imagine articles, blog posts and other text-based materials. You might throw in a video or photo to liven things up. But visual marketing is an essential aspect of any online business, and it’s only getting more important. Your visual content engages your readers much more directly than text-based content. […]

 
Comments Off on Visual Marketing – How to Use Visual Content to Engage Your Audience   Posted In: Marketing, Social Media   |    Written By: Bob Steele
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Friday 24 January, 2014

Facial Recognition Technology and How It’s Changing Our World

Facial recognition technology is a new technology developed originally for security reasons. Research started in the 1960s but little progress was made until the last decade or so. This is partly because computers have become more advanced and the possibility has come into our reach, and also because of increased security concerns due to the […]

 
Comments Off on Facial Recognition Technology and How It’s Changing Our World   Posted In: Mobile Computing   |    Written By: Bob Steele
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Thursday 23 January, 2014

7 Common Unique Selling Proposition Mistakes

Your unique selling proposition (USP) is central to your business model. It’s the promise that you make to your customers. It communicates to them what you do and what you’re about. Like your brand, it’s part of everything you do. Unlike your brand, it offers concrete benefits and tells customers exactly what sets you apart. […]

 
Comments Off on 7 Common Unique Selling Proposition Mistakes   Posted In: Business, Marketing   |    Written By: Bob Steele
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Wednesday 22 January, 2014

Scriptwriting Tips for YouTube Videos

When you’re making YouTube videos, sometimes you can just turn on the camera and start talking. But if you’re not terribly experienced at staying focused in front of a camera, it could end up a train wreck. It’s usually better to have a script. When you’re using a script, you end up with slicker videos. […]

 
Comments Off on Scriptwriting Tips for YouTube Videos   Posted In: Mobile Computing, Social Media   |    Written By: Bob Steele
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Tuesday 21 January, 2014

Snake Oil Men – How Marketers Invent Problems and Sell You the Solution

Con artists who traveled the country in the 19th and 20th centuries sold ‘snake oil’ to the rubes everywhere they went. This was one of the many fake medicinal remedies these infomercial salesmen of the past sold. Snake oil was based on an actual ointment brought from China by railroad workers, probably something like a […]

 
Comments Off on Snake Oil Men – How Marketers Invent Problems and Sell You the Solution   Posted In: Marketing   |    Written By: Bob Steele
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Monday 20 January, 2014

What is a Business Incubator?

A business incubator, or incubator program, is a program that supports small start-ups with resources, services and a network of connections. The goal of an incubator is to accelerate the growth of entrepreneurial ventures. For small businesses, an incubator provides a path to securing investment and getting their company off the ground. What Incubator Programs […]

 
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Friday 17 January, 2014

Internet Marketing and Ecommerce Predictions for 2014

Things change fast in the world of ecommerce. It’s the beginning of a New Year, so out with the old and in with the new. Nobody can tell exactly what will happen, but I’ve scoured the web for some predictions that sound realistic for the year 2014. More Mobile It’s pretty obvious but needs to […]

 
Comments Off on Internet Marketing and Ecommerce Predictions for 2014   Posted In: Commerce, Mobile Computing   |    Written By: Bob Steele
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